Branding & Design Consultancy
Sending your brief
What we do
Our services
Client feedback
Our approach
Our consultants
Bring your brand into the foreground
Losing out on customers or clients, to a competitor with a stronger or more renowned brand, is a problem for any business.

Foreground transform organisations and new ventures into distinctive, credible brands, with clear-cut appeal – enabling them to establish a reputation and thrive.
Sending your brief

  1. Call or email us with an overview of your brief

  2. We'll get back to you, to define your requirements

  3. Next, we'll create a tailored proposal for you

  4. Let's schedule it in and get down to work
We'll make sure your brand: stands out against the competition; builds a dedicated customer base; and aligns and inspires your team.

Get in touch and bring your brand into the foreground.
Brand strategy, identity and design
Brand Strategy
Our work is grounded in research and sound strategic reasoning. We offer bespoke services in:

- Brand discovery
- Brand positioning
- Brand workshops
- Customer research
- Competitor analysis
Verbal Identity
We'll bring your brand's voice and messaging to life, across every touchpoint, with expertise in:

- Brand messaging
- Brand naming
- Brand story
- Campaign messaging
- Tone of voice
Visual Identity
We create distinctive visual identities for local and global brands, with specialisms in:

- Brand identity design
- Brand guidelines
- Campaign identity design
- Digital identity design
- Digital guidelines
Cross-sector experience
They helped define and deliver us a strong, clear and unique brand that will truly resonate with our customers.
CEO, Kape Technologies PLC
Foreground succeeded in aligning the whole team, through an analytical and structured process... They delivered beyond expectations. Results were on time, on budget and with a superb level of service.
CEO, Proxi
We’ve been working with their incredibly creative team for several years now, and they’ve continued to create highly innovative campaigns that truly engage and inspire our clients.
Head of Events, Investec Bank
Foreground have made us stand out in a crowded space, head and shoulders above others. So whether or not you think you know branding, speak to Foreground, it will change your life. Promise.
Founder, V&ME
They achieve a good balance between pushing creative development while respecting a brief. They’ve got a lot to recommend.
EMEA Communications, CBRE
The new brand is great, it really differentiates us... but the aspect I like most is the ‘soul’ it has brought to the surface. I can’t recommend Foreground enough.
Co-Founder, Hello Neighbour
We have worked with Marc and his team for several years and he has helped transform our brand across digital channels.
Head of Marketing, TIME Investments
Fantastic work delivered on time and on budget. I also really enjoyed working with the team who were quick to grasp what we wanted to deliver.
Head of Marketing, EFG Bank
We are very pleased with the end result and feel that it positions CIL as a leading, international consulting business.
Managing Partner, CIL
We found their innovative, proactive problem solving approach an invaluable asset to our team.
Design and Planning, BAM Construct
High quality work delivered professionally, on time and with great patience... Highly recommended as a versatile and quality creative agency.
Director of Communications, GCE
From platform strategy to how to establish a brand... expert leadership, consultation and support every step of the way.
CEO, mi terms
A fantastic addition to the London Business School Incubator programme... providing an invaluable workshop for our cohort.
Director, Institute of Innovation and Entrepreneurship, LBS
We needed to engage the right company to help position us in the UK and European market, they have excelled in doing just that.
Managing Director, KOUT
An open and agile approach
"Foreground are a partner to early-stage and established global companies. We have an open and agile approach, which better serves the fast-moving, competitive landscape that brands exist in today."
We’re experienced
Foreground consultants have an average of +15 years experience and have been hand-picked for their domain expertise.

We're agile
We assemble a consulting team around every brief, flexing to the size and scale of every requirement.

We’re accountable
We manage the branding process for you. So you can focus on more pressing matters than picking Pantones and mastering messaging.
We’re unique
Unlike traditional agencies, where teams work repetitively on one or two accounts, our team works on a variety of projects throughout the year. So our thinking stays fresh and our end-product is always unique.

We’re affordable
We don’t add needless (admin or office) costs on to our fees. Instead, you’ll receive outstanding strategic and creative services, without exceeding your budgets.
Multidisciplinary expertise
Marc, Director
Brand Strategy Director
Mark, Designer
Brand & Digital Design
Fran, Designer
Brand & Digital Design
Sara, Strategist
Research & Insight
Craig, Designer
Design & Production
Marc, Director
Brand Strategy Director

Over the last two decades, Marc Schaller has created brand strategies, brand identities and brand campaigns for globally renowned organisations, SMEs and early stage companies across B2B and B2C sectors.

He has an MA from the London College of Communication, an Executive MBA from London Business School, and has previously worked for and on behalf of agencies at WPP, IPG and Enero.
Marc is an advisor to new ventures and a speaker at start-up incubators such as: London Business School’s Institute of Innovation and Entrepreneurship.

When he’s not running workshops, Marc is running across a London park, or rewatching a Pixar movie with his two young children.
Mark, Designer
Brand & Digital Design

Mark is an award winning designer with an MA in Communication Design. He majors in brand identity and digital design, helping create unique and distinctive brands, that work cohesively across every channel.

Mark is passionate about the potential of design to influence human behaviour.
Fran, Designer
Brand & Digital Design

As a traditionally-trained creative, Fran’s broad knowledge in the industry has provided her with a deep understanding of the design and creative process. Fran works to transform a brand’s core values and vision into a visual language, communicating its story and creating meaningful brand experiences.
Sara, Strategist
Research & Insight

Sara believes brands should make a positive impact in people’s lives and to the world. After completing an MSc in Brand Leadership, she followed her heart to do just that, working with not for profits, such as Macmillan, as a brand strategist.

As a new mother, Sara has recently been mastering the delicate art of negotiation with her toddler, whilst dabbling in interior design.
Craig, Designer
Design & Production

Craig is a designer with over 20 years of experience working for global brands across a wide range of industries, from Financial Services and Education to Consumer Electronics. His experience working with both agencies and client-side has proved to be invaluable, as has his experience designing in multiple languages.